Complaint / review text:
Ok, Ulta tricked me again. I received both a mailing and an email (followed up by an email telling me to "Hurry") loudly promoting the Big 20% OFF SALE!
As I read the text closer I noticed that only 10% was discounted from the price of most 'Prestige' products. The 20% discount was for everything else. Ok, so 10% is good and I did need other 'drugstore' type products which Ulta carries and which should be included in the sale... Well, I was WRONG!
Not one item in my cart applied for either discount. I had over $100 worth of products and spent at least 45 minutes shopping on-line. Ulta Sucks. It's not worth my time or effort dealing with false and misleading bait & switch tactics.
I'll stick with SEPHORA. You may pay retail price but the many free samples, gifts and thank-you bonuses you receive from the company makes you realize that they respect you as as a customer and appreciate the hard-earned cash you are willing to spend with them.
Ulta, take a lesson from Sephora.