Complaint / review text:
I've been shopping at Whole Foods on a weekly basis for my family of 4 for the past few years. More recently, I make a point to review my receipts before loading groceries into the car. I keep checking because more often than not, I would find that I've been overcharged. It started when I was charged $45 for a whole fryer chicken. The butcher labeled it as organic chicken breasts instead of an organic whole fryer chicken which should cost $12. I had to go back to the same store to get a refund which was inconvenient for a mother with 2 toddlers. That easily could have gone unnoticed.
My biggest concern is that accurate pricing at Whole Foods has become the customer's responsibility. That shouldn't be the case. On many occasions, I am double charged. Just recently, I was charged for 2 packs of hot dogs instead of one. Today I was charged for 3 bags of fingerling potatoes instead of 2.in my opinion, overcharging on a consistent basis is like stealing from their customers. Offering a refund for the additional item I did NOT purchase is like saying "oops, I got caught, here's your money back!" I understand there are human errors but this has happened too many times; it's now unacceptable. I can imagine there are a lot of young busy professionals/families who simply don't have the time to verify their purchases. Whole Foods is getting away with robbing their customers.
I wonder, each time I visit the return counter, do they flag it as an opportunity for improvement? Or does it just get ignored? What measures do they have in place to minimize these instances? If they are not monitoring or fixing this issue, I can only conclude that price accuracy is not a priority. I can track the number of returns from Whole Foods on my credit card statements in the past 12 months. I will take my business elsewhere. I live in San Francisco and luckily, I have comparable options.